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May 2008

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Adam plus Eve is now just Adam – Adam Lippes

  The fast answer is that the line Adam+Eve ( AdamplusEve) changed their name earlier this year to just Adam.  The longer explanation is that the line was originally the brain child of Adam Lippes and a woman named Eve who left the company shortly after it’s inception.  Given that Adam and Eve is also the name of a site for sex toys, I’m sure the name change also had something to do with disassociating the brand from them. So,…

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