According to some recent articles in London, there is an attempt by several designers to bring back the look of the pointy bra. Designers Jean Paul Gaultier, Dolce & Gabbana, and Louise Goldin all featured outerwear with cone-shaped breasts on the bodices of several of their pieces for their Spring/Summer ’10 collections.
There is actually some interesting history here. The first conical shaping of breasts was in the 50’s shortly after WWII. The poster girls for that era included Jane Russell and Marilyn Monroe. The second upswing in popularity came in the late 80’s with Madonna’s ‘Blonde Ambition’ Tour, where she wore costumes designed by Jean-Paul Gaultier that had extreme cone shapes over her breasts.
So, with these two events, the British are extrapolating that since both happened immediately after a recession (WWII and the Wall Street Crash of 1987), we are now due for a repeat of this same fashion trend.
Are they nuts? I think so. First we need to understand that the bra as we know it today was first designed in the 1950’s by a man – Howard Hughes. Of course, men would think our breasts are shaped this way and make a garment with cones for breasts! Fortunately, women stepped in and got the shape right. Then, Madonna comes along and wears this ridiculous cone shape in a concert, and we are to embrace this as a trend?
Personally, I think the Brits are grasping here. Maybe a woman with very little breast tissue might find this a fun fad, but anyone with a good-size cup is not going to buy into this one.
That said, we do get phone calls every once in a while asking which bras we carry at HerRoom that give a pointed silhouette. And, I will tell you that most calls asking this are from men who like to wear ladies lingerie. But, if you happen to like this silhouette, the Fantasie Belle 6010 and Goddess Longline 689 are two good choices.
This isn’t the first time Marilyn Monroe’s bra has been in the news–last summer a bra custom-made for Marilyn Monroe sold at auction for over $5000.
Find conical bras at HerRoom
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