Archive for the 'What’s New in Lingerie' Category
The Contour Pouch In Men's Underwear
August 06, 2012
I was recently asked by the media to share my observations on the latest trends and new styles in the world of men's underwear. While men's underwear for the most part stays very basic, a change that took place a few years ago that has picked up popularity is the contour pouch.
What is a contour pouch? The pouch is the center-front section of men's underwear, and the contour is the new shape it now has thanks to a vertical seam. Prior to this design change, the front of men's underwear was mostly just a flat fabric panel with no shape. Many times, it was two panels on top of each other with a side opening. But, it was discovered that most men never use the opening – preferring to simply go up and over. Plus the lack of shape made the underwear a little binding.
The center seam of a contour pouch creates a more anatomically correct space for male parts and provides a supportive lift. Wearers say the difference in comfort is remarkable. We know how seams can make or break bra styles – especially
for full-busted women – by creating more lift. Well, that same effect is accomplished for men when a shaped seam is placed at the center.
The crotch area on most traditional men’s underwear isn’t made any differently than the seat, other than the addition of a fly-front. A contour pouch begins as two pieces of fabric joined together to create a pouch, which creates the space a man needs so that he doesn’t feel squashed and uncomfortable. The two pieces of fabric are joined by a contour seam. The contour seam runs along the center of the pouch and is sewn in the shape of a capital “D,” which allows for space, but also gives the wearer more support. The seam is connected to the base of the crotch and the elastic waistband. This creates an effect that hoists the male anatomy up for a more supportive feeling. This simple innovation has created a comfort level in underwear that wasn’t possible before and appeals
to men of all ages. The style featured above is the
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Posted by TE at 5:30am
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Knock Out – New Product for Women
October 05, 2011
Here’s a rather taboo subject – odor and dampness in our panties. Okay! Okay! It’s an icky subject, but I’m happy to say there is also a possible solution to all this and they look pretty – Knock Out Panties.
You may have read about them in The Washington Post last month. Angela Newnam, a D.C. socialite and entrepreneur, came up wtih these Febreze-like underpants after finding a forgotten patent covering a technology that permanently binds the odor-trapping chemicals in air fresheners. Originally called "No Trace" it was marketed to outdoorsmen wanting to eliminate their natural scent while tracking and hunting animals.
There are 6 Knock Out panty styles – each with a liner made of "No Trace" fabric. This technology is built into the fibers and therefore does not wear or wash out. And, the line is made in America. Check out the Knock Out line at HerRoom.
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Posted by Tomima at 7:31am
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Maternity Lingerie – So Much Better Than it Was
September 16, 2011
Before I was in the lingerie business, I had given birth to two girls. I distinctly remember the maternity lingerie I bought. Few if any stores had maternity lingerie. So, I went to Target, found 3 awful looking white bras and these big white granny-panties that came up and over my belly. As I purchased them, I felt resigned to giving up on anything pretty or sexy for the next 6 months.
Boy, is today’s maternity lingerie different. I look at it and it almost, ALMOST makes me want to think about having a baby again. Gone are the institutional-style underwear pieces. Replacing them are beautiful looking bras and panties in a variety of styles, colors and trims. In fact, they have become so pretty that I suggest them to all my friends with pregnant daughters. I can’t imagine a better gift for a mother to give her daughter once she hears of the pregnancy. What an emotional lift to a mother-to-be to see that she can still look pretty during this special time.
Taking this one giant step further, I ran across these great videos by HotMilk Maternity. What I love about them is that rather than a woman dealing with her condition and feeling like she’s sort of all alone, these videos bring the man in their life into the whole experience. I know you’ll love watching both.
Find HOTmilk lingerie at HerRoom in these departments:
Bras
Panties
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Posted by Tomima at 8:41am
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