For the last 19 years, the IG Nobel Prizes have given out awards by honest-to-goodness Noble Prize winners at Harvard University.  So, what is an IG Nobel Prize exactly?  Well, it's an award for an idea that first makes people laugh and then makes them think.  The goal is to honor imagination and ...
View more
 The industry answer to women complaining about underwires poking into their underarm is usually to say their cup size is too small.  The theory here is that the underwire is not wide enough to totally wrap around your breast and the cup is not deep enough. Thus the wire is resting on breast t ...
View more
Being in the business, you can imagine; my bra drawer runneth over with options.  So, I'm always paying attention to what my early-morning, groggy auto-pilot mind plucks repeatedly as the bra-of-the-day.  This Simone Perele bra seems to be a frequent winner.So, why?  I think it's because it has a ...
View more

Men’s Underwear Videos

I have an incredibly creative team at Andra Group, and I am very proud of them.  Recently, they have developed two very impressive and entertaining videos for two lines of men's underwear that we carry at HisRoom - Diesel and Obviously.Many people on our team participated, but two individuals deser ...
View more
I know you may think this sounds like a silly question, but are you?  Are you pulling your underpants up too high?  I bring this up because I realized that with some of my panty styles, I was.Here's a little background.  The thong as a mainstream panty option hit about 15 years ago.  And, if you ...
View more
Everyone seems to be coming out with a shapewear line.  You can't go to market without seeing what manufacturers have done.  Most of it looks the same, but Cosabella has an interesting twist - theirs is made of bamboo fabric.Cosabella spent a year in research and development before unveiling their ...
View more
You know, I always thought  this, but recently my instincts were legitimized.  Fifteen years ago, Alan Greenspan began tracking sales of men's underwear because he had a hunch that consumer spending in this category predicted overall consumer spending trends.What he found is that men's underwear s ...
View more
Page 30 of 49« First...1020282930313240...Last »

(un)covering what's under everything