A Man’s Guide to Buying Lingerie

June 26, 2008

Guys–we understand. You’d love to buy her something sexy and luxurious, but walking into a lingerie shop is right up there with getting a cavity drilled or singing "Feelings" at a karaoke party. Even a phone order is hard–how do you explain over the phone (without the use of hands) what size bra you think she wears? So, here’s the drill.It’s a a lot easier if you know her sizes. If you don’t, take a look in her lingerie drawer and check the label on a bra–the size should be right there–34B, 38DD, something like that. Panties are in sizes usually from XS through XXL. Sometimes they’re numerical, ranging from about 5-10. You might also take a peak at brand names– especially on items she wears all the time. If you see 3 Wacoal bras, for example, you can be pretty sure that’s a brand she loves.

Now you’ve got the critical info–what to buy? Well, if you see quite a few of the same brand, you can take it up a notch and choose a luxury item in that brand. For instance, if she buys herself mid-range Le Mystere bras like this cotton racer-back bra, why not go all out and buy her this sexy, lacy confection from Le Mystere. Don’t forget to add matching panties.Or, how about buying her something you know she won’t buy for herself? We all hear that thongs are the most comfortable panties ever–but some women won’t even try them. Let her try them out on your dime. She might especially like Hanky Panky’s Color Play Thong, which comes in an array of pretty exciting colors. Better yet, it’s one size fits most, so you can hardly go wrong.

If you absolutely can’t find her sizes, you’ve got a few choices: guess and hope for the best, ask her outright, or buy something not quite as dependent on fit, like a silk nightgown, or slinky robe. Luckily,we got some suggestions here too.This Clair Pettibone Stretch Lace Athena gown will make any woman feel gorgeous and the movie-star calibre matching robe will help through winter nights to come. If she’s more of an all-cotton woman, Hanro makes the softest, sleekest cotton sleepwear imaginable, like this , It too, has a matching robe .

Of course you’d like something you want to see her in, but if it’s too gimmicky or plain uncomfortable she’ll wear it for you, but it won’t leave the drawer more than a few times a year. The key is to choose something that’ll let her know you think she’s special but will also be comfortable. Many women are so hung up about body image that they don’t realize that, to the men who love them, they are hot, hot, hot. So if you bought her a blender last year, this is the time to go all out and show her how she looks in your eyes.

Find gift ideas for lingerie at HerRoom in these departments:
Bras
Thongs
Sleepwear
Sexy Lingerie

Posted by Tomima at 6:34am
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Eva Mendes is Now the Face For Calvin Klein Underwear and Lingerie

June 24, 2008

 

eva mendesThe Actress Eva Mandes, best known for her starring roles in the movies "Hitch" and "Training Day,"  will now be featured in a fall 2008 Calvin Klein Underwear advertising campaign.

The new Calvin Klein Underwear line she will be promoting is called "Seductive Comfort," and includes outdoor imagery.  The launch of this new underwear line will appear globally in print ads.


Calvin Klein Underwear is made and sold through a Division of The Warnaco Group who also manufactures and markets Olga and Warners lingerie.  This announcement was made jointly with Calvin Klein, a wholly owned subsidiary of Phillips-Van Heusen Corporation.

According to Mendes, "The company has such an incredible creative legacy, I’m honored to be associated with such an iconic, world-class brand like Calvin Klein Underwear."

 

Find Calvin Klein lingerie at HerRoom in these departments:
Bras
Panties
Shapewear
Thongs
Sleepwear

Posted by Tomima at 8:41am
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The Undie Awards Demographics

June 19, 2008

 

With two years of voting under our garter belts, I thought you might find it interesting to know what the demographics of the Undie voters are.  In our second year, we added age grouping and mens, so I won’t be able to provide comparisons of this data between the two years.

Starting with body types.  If you voted at TheUndies.com for your favorite underwear, you know that first you gave us information on your 3 body areas: Bust, Tummy and Bottom.  Here were the results:

Bust Type:     2008        2007

Small               24%         18%

Average            30%         27%

Augmented       7%           6%

Full                    26%        32%

Plus Size          13%        17%

 2008 voters trended smaller than in 2007 with a 9% increase in average/small bust type, and a 10% decrease in full/plus size busts.

Tummy Type:    2008     2007

No Tummy          16%      11%

A Little Tummy    38%      36%

Tummy                  24%      27%

Full Tummy           22%      26%

 Tummy type as well trended smaller than 2007 results.

Bottom Type:      2008      2007

No bottom            13%       10%

Average bottom    50%       46%

Low bottom           9%          9%

Bubble bottom      10%        11%

Full thighs & bottom 18%    24%

We also asked you for your bra size and panty size.  Here’s how the demographics broke down for these categories:

Cup Sizes:     2008     2007

 AA                   5%         2%

A                       9%         10%

B                      19%       22%

C                      20%      25%

D                      13%      17%

E                       15%      13%

F                       8%          7%

G +                    4%          4%

Panty Sizes:   2008     2007

Small (5)          22%       18%

Medium (6)      34%       33%

Large (7)          22%        25%

XLarge (8)        13%       15%

2XLarge (9)      6%         6%

3XLarge (10)    3%         2%

To see the full list of Undie and Undie Select winners, go to TheUndies.com.

 

 

Posted by Tomima at 8:13am
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