National Breast Cancer Awareness Month is Now!

October 17, 2008

 

This year, an estimated 182,460 women will hear their doctors say, "You have breast cancer." More than 40,000 women will die from the disease.

breast cancer awareness month Susan G. Komen for the Cure, is the world’s largest and most progressive grassroots network of survivors and activists, the only organization fighting to cure breast cancer at every stage. To date, they have invested $1 billion in research, education and health services and expect to invest an additional $2 billion over the next decade.

Their promise: To save lives and end breast cancer forever by empowering people, ensuring quality care for all and energizing science to find the cures.

There are many ways to support the Susan G. Komen For the Cure mission. You can find events in your area on their website.

For Breast Cancer Awareness month, Wacoal is supporting Susan G. Komen For the Cure by donating $2.00 of every purchase of one of their Wacoal Awareness Bras during the month of October. You can find the Wacoal Awareness Bras on HerRoom.

Posted by Jan at 12:10pm
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Moving Comfort Recently Changed Some Style Numbers

October 16, 2008

 

First, a little history about the brand Moving Comfort.  It’s a neat little story.  Back in the 1970′s, believe it or not, there were no running shorts on the market for women.  That’s right, women had to wear men’s running shorts if they wanted to run and be comfortable.  A little company called Moving Comfort was born in Bothell, Washington (just north of Seattle) and made the first women’s running shorts. Eventually, they were purchased by Russell Corporation out of Atlanta that also owns brands such as Russell Athletic, Spalding, Bike, and Jerzees.  Last year, Berkshire Hathaway Inc, (The Warren Buffett Investment Group) acquired Russell.  One of Berkshire Hathaway’s initiatives was to update the internal computer systems of Russell.  And, for some reason, they felt it also necessary to change the style numbers on 8 of Moving Comfort’s Sports Bras.

While making the style number changes, Moving Comfort took the opportunity to also make a few design changes to some of these styles as well.

dori sports bra

The Moving Comfort Dori Sports Bra used to be style 722760.  Its style number has changed to 300057.  Also changed was the back design on this bra.  The original design had no opening on the bra.  You basically, had to wiggle into it.  The new design includes a hook and eye closure along with a peek-a-boo opening in the back to make it much easier to get on and off.

 

 

The zipper front Grace Sports Bra went from style 725720 to 300060.  Moving Comfort took thisgrace sports bra opportunity to change out the zipper and replace it with a new zipper design that is stronger with a lock down feature.  This is a great move.  If you read the reviews on the old design, there were several complaints that the zipper would either not stay up, or would come zipping down during a work out.

 

 

 

maia sports braStyle 723160 called the Maia Sports Bra also received a new style number – 350011.  The Maia will now have a lower center front cut at the neck and adjustable straps where there were none previously.

 

 

It’s always confusing to the customer when a company does something like this.  Armed with a style number, a customer walks into stores looking for an exact match.  When they don’t find it, but are told a different number is the same bra, they can’t help but wonder if it really is the same style.

Here is a comprehensive list of the old and new style numbers for the Moving Comfort Sports Bras along with a notation of any style changes that have taken place:

 

Old Style #  New Style #  Changes
722760 300057 New Hook and eye in back
771860 350010  
723160 350011 Lower center front, adjustable straps
728460 350006  
705360 300067  
725720 300060 New stronger locking zipper
771660 350003  

 

 

Posted by Tomima at 4:44pm
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What Bra Style Prevents Nipple Show-through?

October 08, 2008

One of the most common issues fielded by my fabulous customer service department is inquires about nipples showing through a bra and how to prevent this. It’s actually kind of fun reading how women try to pose this inquiry. It can be as subtle as "I’m looking for a bra that provides modesty" to "I need to turn off my headlghts" to "I want a bullet proof bra" to "I’m trying to hide my huge erect nipples!"

I have heard various lingerie experts claim that nipple show-through can be handled many ways. For example, some feel a lined bra will do the trick. Others have said that placing the nipple on a bra seam in the cups will mask the look. And, of course, there are those contour bras where the cups have a thin layer of foam or padding fused inside the bra cups.

Being skeptical of some of these claims, I decided to bring in a model of ours who has constantly erect nipples (For the uneducated, one side-effect of breast augmentation can be permanent nipple erection). I had her try on a standard molded bra, a lined bra, a seamed bra and a contour bra. I then had her put a t-shirt on over each of the bras. Let’s see what worked.

 

Molded Lined

 

Seamed Contour

As expected, the molded bra did nothing to conceal the situation. The lined bra seemed to have little or no impact as well. I found this a little surprising given that so many women and manufacturers swear by this solution. But, if you look at the t-shirt shots, the molded and lined bras look virtually identical.

The seamed bra did a pretty good job of reducing the "headlights." However, you have the two-edged sword of having the seam show through the t-shirt. So, basically, you sacrifice "bullets" for seams.

The contour bra option, also known as the t-shirt bra was the best performer. A thin layer of padding or foam can turn your headlights right off. But, the downside to this style of bra is for women with larger breast size who don’t want to add volume. Even that small amount of foam can make their breasts look larger.

Though I only showed these 4 bra styles, I want to also let you the reader know that there are other solutions to this problem. For example, an earlier blog post of mine discusses the Bali Concealer bras currently on the market. They too are contour, but have a very rigid flower shaped decal on the inside of the cup to keep a woman smooth across her breasts. Other options are to put one of the nipple concealer products directly over your breasts. This will smooth over your nipples and allow you to wear your existing bras. Some of the more popular products include Dimr’s, Smooth’m nipple concealers, No Peek Pads, Sassybax Nips and FashionForms Breast Petals.

For a link to all these options, go to:
Nipple concealers

Posted by Tomima at 1:12pm
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