Celebrity Lingerie
April 07, 2008
According to a recent article in The Telegraph, the best way to boost bra sales is to put celebrities into the lingerie. It may also be the best way to launch a model into the spotlight, like Eva Herzigova in the Wonderbra campaign. Now the market is crowded with celebrity brands–everyone from Jade Jagger to Katie Price (aka Jordan) for the British brand, Panache. And let’s not forget that Elle Macpherson’s Intimates are among the most popular styles on the market.
Posted by Tomima at 11:53am
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Hanky Panky Thongs - What’s All the Fuss About?
April 02, 2008
On June 18, 2004, the Wall Street Journal posted an article on their front page about thongs "as soft as butter." And from that day forward, Hanky Panky jumped from a small boutique line of lingerie into the mainstream. They sell more than 3 million thongs a year.
Gale Epstein and Lida Orzeck are co-owners of the Hanky Panky brand out of New York City. Intially a lounge and sleepwear manufacturer, Gale, the designer became fascinated with some stretch lace trim samples she received from a supplier. She fashioned a waistband out of it, and attached a thong shape to it, and their now-famous Hanky Panky thong was born.
When you ask Gale and Lida about thongs, they have quite a bit to share. They feel they have been able to convert so many women into wearing thongs because they overcame the biggest obstacle — they designed a thong that was both sexy and comfortable.
So, here’s Gale and Lida’s advice when looking for a comfortable thong.
Step 1: Face your fears. Women must get beyond their mental block about how they’ll look in it. "If you judge the appropriateness of any garment you wear by backing into a mirror in a brightly lit room to examine every square inch of your posterior, you probably won’t have a stitch in your wardrobe" say the two. Instead they suggest treating yourself a little more kindly and getting beyond the judgment stage.
Step 2: Find the thongs made in the softest and most comfortable fabric. Gale chose streachable lace when designing their thongs because it is so forgiving, adjusts to your size, moves with you, and yet is beautiful. So, pick up the thong, make sure it is very lightweight and feels soft everywhere, including the trim. Then, stretch it. A thong should not have a binding edge of elastic.
Step 3: Find a gusset that fits. The gusset is the lining of a thong. It must be cotton. But most important, the gusset area shouldn’t be too short or too narrow. The gusset must be wide enough, soft enough and non-bulky enough to lay lat against your body when stretched. The sides of the gusset must also not roll in on the sides; otherwise you’re straddling an uncomfortable ridge of fabric.
Step 4: Buy one, wash it, and wear it. After your test drive, evaluate the comfort. If there was some part of the thong that gave you discomfort, figure out what it was. Then, use this thong as a guide for purchasing your next trial thong.
The Hanky Panky ladies feel that following these simple 4 steps will get you to your goal of finding a comfortable and sexy thong you’ll want to wear for every day.
Posted by Tomima at 1:07pm
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What Causes Back Fat?
March 31, 2008
There’s a fairly new phrase that’s popped into our vernacular: back fat. When a woman is walking away from you, and the back of her shirt is bumpy because her skin isn’t laying smoothly, this is considered back fat. Bras are the major contributor to this unattractive look. But the right fitting bra can also be the solution.
There are several reasons for back fat. The first is not wearing your bra correctly. Many women put their bra on by putting their arms through the straps and fastening the bra in back. However, they forget the final step - pulling the bra back down so that it anchors under your shoulder blades. Left unadjusted, the back will creep up pushing your back skin up with it and back fat occurs. Another reason for back fat is wearing a bra with a band size that is too large. That’s right. Contrary to what you may think, back fat is created when your band isn’t tight enough. This means your bra back will creep up and push your back skin with it. The proper bra band size will anchor the back of your bra keeping it in place and giving your back a smooth look. IF the wings and back of your bra are too skimpy, this too can cause back fat. Wider sides and back are more flattering under fitted clothes and create less bulge. I know, it looks too "granny." But, who’s going to know but you? I’d rather have a wide back on my bra and no back fat, than some skimpy bra that leaves bulges. .Finally, back fat is created with age. As we get older our skin becomes less firm. And, with additional weight gain, our skin tissue becomes soft and spongy. Consequently any form-fitting garment we wear will create some indentation on our back.
I have a couple ideas for us older women. First, consider wearing one of the new shapewear camisoles instead of your bra. They are a great solution in that they give you support and smoothness all the way down past your waist. A couple of great choices:
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This is the Flexees One Fabulous Body Everyday Control Camisole. The reviews have been very favorable with several D cup women finding the support acceptable enough to be worn without a bra. For firmer control, this is a winner. Again, the reviews are raves and even from D cup size women who wear this camisole without a bra. |
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The Nancy Ganz Sleek Underneath Camisole is a long-standing favorite, even with D-cup sized women. The cup area of the camisole is actually molded, so it provides support without that smushed-together look. It also receives rave reviews at HerRoom for comfort and a fresh, clean style. |
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This camisole from TC Fine Shapewear is also another winner with great reviews. Unlike the others, this Seamless Firm Control Camisole 444 has a built-in shelf bra for added support, and has a gripper edge along the bottom to prevent creep. |
| HerRoom takes "before/after" shots of all it’s firm control shapewear to show you what kind of control and smoothness to expect. You can see from the images, that this camisole gives great lift and support to your bust, pulls in your tummy, and smooths your sides |  |
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There is a company out there that specializes in creating undergarments to eliminate back fat. They are called Sassybax. Started by a former model, the Sassybax line includes a bra, a strapless bra and two camisole styles (with and without underwires). There are no openings on any of these garments, so they are stepped into and pulled up. The back is very smooth. This comes in sizes S to XL. However, I don’t recommend it for women above a C cup because the support just isn’t there. |
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The Spanx company has recently launched a new bra called the Bra-llelujah. The claim is that their non-adjusting straps will remove any signs of back fat. However, the jury is still out on this one. So far, several D cup women have complained in our reviews that there is a lack of support. |
Posted by Tomima at 1:00pm
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